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Lashify is the key to celebrities’ fluttering lashes

by BBC Brk NewsMarch 10, 2023March 10, 202300
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No mascara, no drawback.

If you’ve ever puzzled how celebrities like Megan Fox and Vanessa Hudgens go from displaying off full, fluttery, clump-free eyelashes on a crimson carpet at some point to posting makeup-free selfies with their lashes nonetheless magically intact the subsequent, Lashify‘s at-home extensions are prone to thank.

The model was based in 2018 by Sahara Lotti, who labored as a screenwriter earlier than pivoting to the wonder enterprise, and the magic is in its patented “Underlash Technology” — not like conventional strips, they’re meant to be hooked up beneath the lash line reasonably than on high.

Plus, whereas lash extensions sometimes require hours-long appointments with a professional to put in, Lashify’s particular person clusters (known as “Gossamers”) are made for making use of at dwelling.

“I assumed there needed to be a approach to simply DIY [lash extensions] however there was nothing — actually nothing,” Lotti tells Page Six Style of the inspiration behind her creation, including that she all the time beloved the look of extensions however struggled with strips.

vanessa hudgens
Vanessa Hudgens paired Lashify lashes with stick-straight strands on the 2022 CFDA Awards.
FilmMagic
megan fox
Megan Fox reworked into Pamela Anderson for Halloween with the assistance of Lashify.
Instagram/Lashify

It would appear she’s not alone; since Lashify’s launch, the lash system’s develop into a success on TikTok — to not point out a go-to for celeb make-up artists like Rachel Goodwin, who admits she was “a bit intimidated” to strive the DIY extensions at first.

“We’re creatures of consolation as make-up artists,” Goodwin tells us. “It will be formidable to strive a brand new method to one thing you’ve been doing for many years.”

But like many customers, she caught on rapidly; prior to now 12 months and a half, she’s used Lashify on shoppers like Emma Stone, Sarah Michelle Gellar, Mariska Hargitay and Selma Blair for main occasions. She says they’ve been a specific sport changer for Blair, because the “Cruel Intentions” star has skilled “some lack of lashes” from her MS remedy.

Selma Blair smiling
For Blair’s search for 2022 Academy Museum Gala, Goodwin utilized fewer lashes on one eye than the opposite, utilizing strategic placement to create a balanced look.
FilmMagic
Close-up of Emma Stone
Goodwin used Lashify to intensify Stone’s eyes for the Louis Vuitton present in March 2023.
Getty Images
Sarah Michelle Gellar close-up
Gellar sported a fluttery set on the “Wolf Pack” premiere in January 2023.
FilmMagic

Goodwin’s fellow glam guru Jenna Kristina is a fan as nicely, having utilized the lashes on shoppers Megan Fox and Haley Lu Richardson; by the way, the latter’s “White Lotus” co-stars Meghann Fahy and Jennifer Coolidge have each rocked Lashify this awards season as nicely.

And Lotti tells us your entire forged of “Sex and the City” makes use of Lashify — maybe due to a rave assessment from Cynthia Nixon, who relied on the lashes throughout her run for New York Governor.

Lashify kit
Lashify

Lashify Control Kit ($125)

Eager to strive the system for your self? The Lashify Control Kit comes with all the pieces you’ll must get began: a pre-cleanse pattern (to prep your pure lashes), a bonding method (which you sweep on like mascara), the Fuse Control Wand (curved tweezers for lash utility), two cartridges of lashes (select from the natural-looking Amplify, the voluminous Bold or the fluttery Curl, all of which are available in 12mm and 14mm lengths), a ending coat (to seal your look) and a lash remover liquid pattern.

As for once you’ll want to make use of that remover? The lashes will be utilized and eliminated every day, or worn for as much as two weeks with the appropriate utility technique and care — so don’t be shocked if you happen to spy stars sporting preternaturally lush lashes for days after Sunday’s Oscars.



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