What You Don’t Know About Kevin Miles, Aka Jake From State Farm

Taylor Swift has been stealing the scene during NFL matches since she first appeared at Travis Kelce’s game in September 2023. However, his brother Jason Kelce attempted to poke fun at the couple by tweeting a picture of Kevin Miles sitting with his mom, Donna Kelce at a Philadelphia Eagles game the following October. “I also have a superstar in my corner. @JakeStateFarm.” In the photo, Miles is wearing his red State Farm zip-up jacket and khaki pants, while Mama Kelce is pointing at him in her Chiefs gear. Miles also tweeted a pic of him and Donna smiling at the camera, with the caption, “In my red era with Mama MaAuto.”

It turns out that the whole thing was staged by none other than Ryan Reynolds, who is no stranger to hilarious spoofs, per The Hollywood Reporter. He and George Dewey, co-founders of their company Maximum Effort, realized that they could turn Swift’s appearance into a marketing opportunity for State Farm. Miles was shooting commercials in Illinois at the time Reynolds hatched the idea and he had only two days to make it out to Philadelphia for the game on October 1. Of course, with Reynolds and Swift being pals, he cleared it with her first to make sure she was on board and everything worked out. The Kelces aren’t the only celebs Miles has rubbed elbows with. In fact, he hobnobs with quite a few big-name celebrities, including some famous rappers and actors.